Insight Driven
Business

[Etude] Cosmétiques de Luxe : Instagram concentre la majorité des interactions

Digimind vient de publier sa toute nouvelle étude sectorielle dédiée aux tendances du luxe et des cosmétiques en marketing digital et sur les médias sociaux.  

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Construire une stratégie

Digimind vient de publier sa toute nouvelle étude sectorielle dédiée aux tendances du luxe et des cosmétiques en marketing digital et sur les médias sociaux.  

Read More
4 min read
{ Melissa Chue Nov 14, 2017 } Analysis - Nov 14, 2017

Big Data Analytics for Marketers: 4 Steps to Use It Effectively

With a predicted 2.77 billion social media users worldwide by 2019, social media has become a key source of consumer insights for brands. In addition to helping companies understand their online reputation and customers better,...
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3 min read
{ Graeme Anderson Nov 14, 2017 } Campaign Execution - Nov 14, 2017

Generating Consumer Insights for a Product Launch: ASUS Case Study

A case study on how ASUS took advantage of social listening to profile consumers and optimize the launch of a new smartphone.
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4 min read
{ Graeme Anderson Nov 7, 2017 } Campaign Execution - Nov 7, 2017

How Social Intelligence Oriented Brand Audits Lead to Successful Campaigns

A case study on how agencies can optimize new campaigns through customer profiles.
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4 min read
{ Graeme Anderson Nov 2, 2017 } Content Marketing - Nov 2, 2017

How Insurance Brands are Reaching Millennials with Content and Social Marketing

Strategies, best practices, and case studies of top insurance brands who have created successful millennial-oriented content marketing campaigns.
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7 min read
{ Graeme Anderson Oct 17, 2017 } Campaign Execution - Oct 17, 2017

3 Key Strategies for KPI Development and Measuring Campaign Success

A look into how KPIs are used to measure the success of marketing campaigns.
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