Insight Driven
Business

[Etude] Cosmétiques de Luxe : Instagram concentre la majorité des interactions

Digimind vient de publier sa toute nouvelle étude sectorielle dédiée aux tendances du luxe et des cosmétiques en marketing digital et sur les médias sociaux.  

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Construire une stratégie

Digimind vient de publier sa toute nouvelle étude sectorielle dédiée aux tendances du luxe et des cosmétiques en marketing digital et sur les médias sociaux.  

Read More
5 min read
{ Melissa Chue May 17, 2017 } Asia Pacific - May 17, 2017

Online retailers and influencers tug at heart strings on Mother’s Day

Mother’s Day has come and gone, and true to form the social media community stepped up in expressing their love for their mothers with sentimental messages and heart shaped emojis aplenty. Here’s a look at how the biggest online...
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1 min read
{ Melissa Chue Dec 20, 2016 } Brands - Dec 20, 2016

Definition🎁: "Brand Advocacy" - Digital Marketing Advent Calendar

This Tuesday, McDonalds' Global Social Campaign and Advocacy Manager, Elly Deutsch defines "Brand Advocacy" for us - why it matters, as well as a couple of success stories. 
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5 min read
{ Jerome Maisch Dec 7, 2016 } Brands - Dec 7, 2016

#DumpKelloggs: When Brand Reputation and Political Sentiment Clash on Social Media

Just this past Tuesday, Bretibart declared war on Kellogg's major cereal brand. The latter pulled the trigger on their advertising campaign with Breitbart, stating that the media outlets values are not aligned with the brand's....
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5 min read
{ Jerome Maisch Nov 1, 2016 } Build Strategy - Nov 1, 2016

20 Twitter accounts to follow in the retail sector

Who doesn't love retail? It is the powerhouse of almost every economy. Each and everyday consumers spend billions of dollars on food products, household items, clothing, beauty products and so much. Because of that, we thought i...
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2 min read
{ Jerome Maisch Sep 16, 2016 } Execute - Sep 16, 2016

REPORT: The Top 20 U.S. Retail Companies on Social Media

The retail industry is in for a turbulent future as retail sales struggle overall across the country. This report analyzes the top 20 retailers in the U.S. and measures their social media efforts and campaigns to gain market...
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