Are you at a loss over how to measure your social media campaign’s impact on your bottom line? Misalignment of metrics, and lack of understanding of the role of your social media channels to your business, can be some of a marketer’s biggest obstacles.
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In this eBook, 20 Essential KPIs for Your Social Media ROI, explore ways to measure social media key performance indicators (KPIs), integrate relevant ones that matter to aid decision making, and more.